Monday May 20, 2024

SFW Episode 16: Soft Reboots and Hard Sells

On this episode, Ed and Caden examine the current state of WWE and AEW as both are in what could be seen as a state of rebooting or rebuilding themselves. The gentlemen take a look at one of the most successful campaigns any company has had in rebranding themselves and use that as the basis for examining the different strategies both companies have chosen. While shorter than other episodes, this should hopefully be an interesting and provocative discussion that they'd love to hear some feedback on!

 

Music: www.bensound.com

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